The Proving Ground
OpenPort has initially focused on solving the logistics issues of emerging markets in Asia – the ultimate proving ground for our technology. The consumer class in emerging markets is growing at an unprecedented pace – the retail markets where we operate are worth over 6 trillion USD, and are projected to grow twice as fast as developed economies over the next 20 years.
Demographic and GDP growth combined with the opening of new sales channels creates logistics challenges, as most basic goods are manufactured and distributed domestically. The capacity of current supply chain infrastructure and supply of transport assets is often exceeded, causing logistics costs to rise faster than new sales, an unsustainable trend.
